Nas is partnering with Sweet Chick, a New York City restaurant that specializes in chicken and waffles and Southern cuisine. The Queens, New York rapper attended the chain’s one-year anniversary of the Lower East Side location.
“As we continue to grow and develop the Sweet Chick brand, we want to align with partners and artists that understand what we represent,” Seymour says via press release. “When conceptualizing Sweet Chick, we understood the history of chicken and waffles and wanted to have an amazing product while paying homage to its roots within the music community of NYC. Music has played a huge part in defining who we are and with Nas (my favorite rapper) on board, it’s a dream come true and we can truly move forward with a ‘NY state of Mind’ and introduce Sweet Chick to a bigger audience.”