QueensBridge rapper Nas has invested in African mobile games publisher call Carry1st in help raising $20 million, according to The Hollywood Reporter. Nas joins Google, video game developer Riot Games, venture capital firm Andreessen Horowitz and others in the investment, off the back of the company seeing a 96 percent monthly revenue growth.
The money will be used to expand Carry1st’s content portfolio and product/engineering teams to acquire tens of millions of new users, while also moving into game co-development.
“We’re excited to partner with this world-class group of investors who, in addition to capital, bring expertise across gaming, fintech, and web3,” Carry1st co-founder and CEO Cordel Robbin-Coker said in a statement. “In 2021, we launched multiple games and digital commerce solutions achieving really strong growth. Together we can accelerate this growth and achieve our goal of becoming the leading consumer internet company in the region.”